10 Rules for Creating User Flows
Create clearer user flows with 10 practical rules covering personas, scope, happy paths, system outcomes, branching decisions, state changes and meaningful endings.
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Articles
The missing step in many user flows: what does the system do?
A user action is only the start of a flow. Explore how system outcomes, validation, permissions and state changes determine what happens next—and why making them visible leads to better design decisions.
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Why do we start drawing screens before we understand what they need to do?
Wireframes make progress visible, but designing screens too early can hide unresolved product logic. Explore how decisions, failures and state changes can create rework when discovered too late.
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When is the right time to do your user flows?
User flows are most useful before detailed interface design. Learn how starting early reveals unanswered questions and how flows can support requirements, development and testing.
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Why user flows hide product complexity
User flows can make complex products look deceptively simple. Explore how validation, permissions, branching decisions, errors and state changes get hidden—and how to make them visible.
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